SEO Executive
SkillzRevo Solutions Pvt Ltd
About SkillzRevo
SkillzRevo is a forward-thinking EdTech company revolutionizing skills acquisition in emerging technologies like Artificial Intelligence, Data Science, Cybersecurity, and other in-demand domains. We deliver career-focused programs and corporate training designed to bridge the industry skill gap and prepare professionals for the future workforce.
Role Objective:
We are looking for a results-driven SEO professional to manage all search engine optimization and marketing activities. You will be responsible for managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks. For the Managerial role, you will also be expected to lead the SEO roadmap and manage cross-functional coordination to drive business ROI.
Key Responsibilities
- Strategic Planning & Management
– Develop and implement a comprehensive SEO strategy to drive organic traffic and conversions.
– Align SEO goals with overall business objectives and ROI.
– Coordinate with Content, Web Development, and Social Media teams to ensure SEO best practices are integrated across all departments.
- Technical SEO & Site Health
– Technical Audits: Conduct regular site audits using Screaming Frog or Sitebulb to identify crawlability issues.
– Problem Solving: Oversee the implementation of XML sitemaps, robots.txt, canonical tags, and structured data (Schema markup).
– Performance Monitoring: Manage Core Web Vitals, page speed optimization, and mobile-first indexing requirements.
- Advanced Keyword Research & On-Page SEO
– Perform ongoing keyword discovery, expansion, and optimization for high-intent search terms.
– Optimize website copy and landing pages for search engine marketing.
– Implement effective internal linking structures to improve page authority distribution.
- Off-Page Strategy & Link Building
– Execute high-quality backlink strategies (Guest posting, PR outreach, and Resource page building).
– Perform Link Gap Analysis to identify and acquire backlink opportunities that competitors are utilizing.
– Monitor and maintain the “health” of the backlink profile to avoid search engine penalties.
- Analytics, Tracking & Reporting
– Mastery of Google Analytics (GA4) and Google Search Console to track organic performance.
– Provide meaningful insights from data, not just raw numbers, to explain “why” traffic or rankings changed.
– Monitor daily performance metrics to understand SEO strategy impact on lead generation or sales.
Required Skills & Qualifications:
– Experience: 1–3 years for Executive; 4+ years for Managerial roles.
– Technical Stack: Proven experience with Ahrefs, SEMrush, Moz, and Google Search Console.
– CMS Knowledge: Proficiency in working with WordPress, Shopify, or similar Content Management Systems.
– Analytical Skills: Ability to analyze complex data sets and turn them into actionable tasks.
– Language Proficiency: Excellent written and verbal English communication skills for content optimization and outreach.
– Algorithm Knowledge: Up-to-date with the latest Google Algorithm updates (e.g., Helpful Content, Core Updates, and AI Overviews/SGE).
Key Performance Indicators (KPIs)
– Organic Traffic Growth: Month-on-month increase in non-paid sessions.
– Keyword Rankings: Improvement in rankings for “Money Keywords” (Top 3 and Top 10 positions).
– Conversion Rate: Increase in goal completions (leads/sales) originating from organic search.
– Domain Authority: Improvement in the website’s overall authority and trust flow.
Learning & Career Growth
– Gain exposure to high-level digital marketing funnels and conversion rate optimization (CRO).
– Learn to navigate the transition from traditional SEO to AI-driven Search (SGE).
– Opportunities to lead large-scale website migrations and international SEO projects.
OUR OFFICE–
A-166, Suite No. 304, 3rd Floor, A Block, Sector 63, Noida, UP 201301, India
